School just got out, and everyone is gearing up for the big Independence Day summer holiday. But retailers are already thinking about Back to School, wanting to clear out summer inventory to make way for Back to School sales that will start right after July 4. So where will the biggest savings be, and on what products?
The best deals will be on summer items such as swim and beach wear. Also, as trendy teen and youth apparel sales have suffered in the past few months, these retailers are offering extreme deals for the 4th of July. The holiday is expected to shatter travel records due to lower gas prices. Also, as consumers spend more on experiences than on merchandise, retailers are promoting items shoppers need to have those road trips and experiences. The holiday weekend will be a great opportunity to stock up on active wear, camping gear and outdoor gear.
Wait until Back to School sales, after the holiday, for denim and electronics, when these items will have deeper discounts. Popular beauty products are not expected to be discounted, as this category is doing well and are high-margin goods for the retailers.
Source: Forbes.com
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